Yeseterday evening me and my colleague Jonas had a private work shop with the PR guru Thomas Brenemark, former vice president at McCann, who helped us establish a sustainable business plan and examined our current strategies. It was very fulfilling and inspiring. If you ever have a chance to listen to him I can highly recommend it! He could not stress enough the importance of the three base questions every company facing. What, How, Why. I have posted before at linked in this video, but I really recommend you all to watch it again and take it in for your own projects!
https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action?language=sv
Furthermore he helped us identify different types of people in society who we should aim our selling to. As mentioned tones of times at the lectures durng the course – find your customer segment!
And for your breakfast tomorrow, watch this and get some understanding for energy 😉
https://www.youtube.com/watch?v=S4O5voOCqAQ
Sun to you all
Haha I loved the second youtube clip. Similar to the idea I pitched in class and it is amazing that such simple everyday things require so much power!