http://www.entrepreneur.com/article/242452

I came across this article on entrepreneur.com and felt that it had some astute points on strategy and business plan/model.

In my opinion, the article made some strong cases that entrepreneurs should focus more on their business strategy, product and their customers instead of their revenue model or business plan.

However, a business plan is not as redundant as the title suggests. A business plan is still essential in a start-up, though it is not the main focus. Later in the article, the author suggests a lean business model canvas that capture the succinct points of a business plan in a page.

I can’t agree more with the author. Start-ups should cut away the details of the business plan as plans change from time to time; nothing is predictable in a start up.

 

business-plan

The lean business model canvas allows customers or investors to easily understand the business plan and it allows easy transition to another business plan. I will definitely use this as a tool if I am starting something.

Yi Quan

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7 Thoughts on “Focus on the strategy, not the business plan

  1. I think you misunderstood this. If the business has developed for a certain time and they need to fund it is better to have a strategy instead of a business plan to persuade customers and investors, you can see it out of the examples in the article. But starting a new company or business is the other thing, in most cases a rough business plan will make you easily understand what and how to run a business, especially in the beginning.

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