Hi, yesterday I attended the Stockholm food movement event powered by Impact Hub Stockholm. Impact Hub Stockholm is a business incubator, innovation lab and community of social entrepreneurs.

This event focused primarily on how to produce and take care of food in a more sustainable way. Health was also a topic. Some of you guys blogged about testing out Matsmart and Karma, both were mentioned during the event.

Food is an essential part of every human’s life, we need it to survive. However, there are many issues related to food, while some scarcely have food enough to survive others suffers from overeating and risk deceases such as diabetes and cardiovascular dieses. Much food that is produced is wasted for various reasons. Since food is one of the biggest causes to climate change it important to make it more sustainable. A speaker remarked that the way we produce food today is “fucked up”. Another big challenge is the growing population where most people will live in urban areas.  More people will put more stress on our planet and innovation related to food therefore becomes even more important.

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On this event there was five presentations related to food and innovation. In different ways they attempt to solve some of the problems above.

The first presentation was from the team behind Gaia. They talked about their product: the Gaia Grow System™. Their goal is to make it possible to grow vegetables at home easier and more effective. They think that it is good that people living in urban areas can grow their own vegetables and thus get a closer connection to the way food is produced.

The product uses hydroponic technology, no soil is used, and the system is self-watering using nutritious water. It reduces the amount of water used to grow plants and should also produce results quicker since the plants gets the right about of nutrition. The people behind the produced talked about how they were currently looking for investments. Right now, they said they had pre-orders for about 3 million SEK.

Next up was Jenny Rydebrink, one of the co-founder of the app Garnenize . The app was a result of the founder’s own experience of growing plants and taking care of her garden. She found the problem that it was often difficult to keep track of what she had done, what was the name of the plants and where did she plant them. The app helps for example to keep a diary of the work done in the garden and to store or find information about plants.

How to grow food more sustainable was Gunnar Backman main topic. He is one of the founders of Nordisk Råvara and they won in 2016 the first prize in Vinnova’s competition for innovative climate-friendly food. They try to grow food locally, in a way that is more like how it was done in the past avoiding monocultures and chemicals. Gunnar also talked about the need to find plant-based alternatives to the many animal-based ingredients used today.

Theresia Silander Hagström and Oytun Yildirimdemir, co-founders of Eatit, were also there. They both have a background from KTH in industrial engineering and management. The app Eatit uses blood tests, food preferences and medical research to generate individualized recipes to help people eat healthier. To achieve suggestions, the app uses machine learning and AI. On their webpage they describe their app with: “Think of Eatit as your private physician, personal nutritionist and private chef – all in one place! Optimizing wellness is not mystery, it’s science.” They are currently testing their MVP.

The final speaker was Mårten Thorslund founder of Matsvinnet. He talked about how he started to get interested in food waste and how he is now running a webpage where he shares information and advice on how to reduce food waste.

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Many in the audience seemed to have some business related to food and the atmosphere was very nice where people gave advice and recommendations such as features they might want to include, persons/organisations to contact or other businesses they might what to contact to partner up with.

During this event I talked to a guy studying to become a nurse who was there because he was interested in learning more about food sustainability. He talked about the huge food waste that occurs in hospitals and the need to do something about it.

I also met the co-founders of Enkla Kassen, Johannes and Patrik. This will be Johannes’ second startup and they just launched this new startup a few months ago. Their business aims to deliver climate friendly, fast to prepare, and inexpensive food bags. Currently they are targeting the Stockholm area and talked about visiting KTH to promote their business believing that students would be a good match for their product (might be a good chance for some free coffee if you manage to find them).

Thanks for reading,

Johan Wikström

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Menitmeter provides a mobile app for polling during presentations. You can create questions to which your audience replies with their mobile devices or laptops. Feedback is provided in a visual form, in real time. I tested the app because I think it can be useful in university. Students will feel more involved and motivated by enabling them to contribute to presentations. It is a welcoming change compared to the classic lecture format. Of course it is not something new but I wanted to see the differences to other solutions and provide freedback to them. My conclusion:

You can easily register online on their website (https://www.mentimeter.com/).  Mentimeter is fully web-based which means no downloads or installations required. That’s really good. On their website they are writing that you can use Mentimeter completely free of charge, no credit card needed to get started. It is free, but after a few minutes a I saw that it is a limited version. You can create only two questions for example, otherwise you have to buy the Basic or Pro Version which is quite expensive I think (https://www.mentimeter.com/plans). But it is possible to test several functions (Multiple Choice, Image Choice, Word Cloud, Qui, Scales, Open Ended, Matrix etc.) with the free version. What I am excited about are the diversity of these functions. The teacher can for example let the audience rate statements on a scale. That’s a quick way of getting useful data and analysis of trends and progress. The website visualize the results in real-time. This works especially well. But I think the opportunities to design the slides could be improved. Compared to PowerPoint there are only a few elements. Of course it is not the central function of their product but for the price they charge it has to be better. All in all Mentimeter is certainly a new way of doing presentations. It can be used to create great interaction. But the prices for the offered product is in my opinion not justified.

 

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There are several places for entrepreneurs to work at in Stockholm. Usually entrepreneurs pay monthly for a place to work at or else try to be productive at a cafeteria. Paying a fee for a place to work in might be expensive but at least you’re not surrounded by other people having fun and you don’t get the strage look from the cafe employee.

 

(By the way, if you’re looking for a cafe to work in, you can search for a location that matches you’re preferences about wi-fi, location, price, etc. in https://workfrom.co/)

However, there’s a new place in town where entrepreneurs can not only work in but also get inspired by keynote speakers, be helped by other successful entrepreneurs and enroll in some education programs: CHANGER’S HUB.

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Changer’s Hub is located in Botkyrka, more specifically in Fittja, which has the highest percentage of first and second generation inmigrants in Sweden. Changer’s Hub aims to give these youngsters the opportunity to demonstrate their capacity to innovate and create value for others. Who knows, maybe Botkyrka can become the next Brooklyn!

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Having heard about Changer’s Hub mission, Estanislao, Felix and I went to its opening. We were excited to listen to their founder’s as well as to Faje Gani, chief of Twitter Nordic. However, when we finally managed to get there, the event was held in Swedish!

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Hi everyone!

Yesterday I attended an event by the Prins Daniel Fellowship about inspiring people to become entrepreneurs. Prins Daniel himself – husband of crown princess Victoria – was the main speaker at the event. Joining him was three prominent entrepreneurs speaking about their experiences within entrepreneurship: Cristina Stenbeck from Kinnevik, Anna Omstedt Lindgren from MedUniverse, as well as Saeid Esmaeilzadeh from Serendipity Innovations.

IVA hosted this event and adjoining lecture to inspire young individuals to develop and pursue their entrepreneurial dreams. It aimed to discuss ideas, experiences, possibilities, and tools that are extremely helpful when you want to evolve your idea or company. The speakers spoke about their experiences and challenges as well as answered open questions from the audience.

The Prince and the Entrepreneurs

Prins Daniel
The prince spoke about his perception that entrepreneurship is everywhere in society and business. He mentioned the importance of crossing academic and business disciplines to create new valuable ideas. He stressed his belief in the younger generations and that importance for young people not to give in to the fear of failure. He also talked about the fact that most of the time it is not a new idea in itself that investors invest in, it is in fact the people that are invested in. He also pointed out that it is a splendid time to start businesses when you are studying, since you often can find time easier than if you work full time.

Cristina Stenbeck
Cristina Stenbeck is a world famous intrapreneur who took over a large share of the responsibility in the huge Stenbeck media empire when she was just 24 years old. She is the daughter of the Swedish entrepreneurial legend Jan Stenbeck and is a major figure within Kinnevik Investing. She has played a main role in the successful digitalization within the vast telekom sector. When she stepped in at the age of 24, the company had 15 000 employees, today the number of employees is above 80 000. She has been a part in the investment of two billion Euro to create the e-commerce market that we have today. As an example she invested early on in the e-commerce company Zalando and has worked closely with them since the beginning of the company.

Her recommendation for new entrepreneurs is to find a niche that is focused on the future. She stresses the fact of social entrepreneurship and that Swedes have a huge advantage in social entrepreneurship that they can and should export abroad. The Swedish trademark is strong and our culture of sustainability is profitable. She also says that “The perfect time to start a business does not exist, just do it”.

Anna Omstedt Lindgren
Anna Omstedt Lindgren is an entrepreneur who started in the dot com era. She talked a lot about her first business and how it developed. She was the cofounder of Tasteline, who later evolved into a part of the now big company Mathem. The difficulties her company faced were mainly related to getting an analogue world to go digital. They struggled with everything from finding a name and domain name that customers would “approve” of, to suppliers that did not want to go digital but rather keep sending out post. Today Anna works with digital patient cases in her own company. Her core team is extremely diverse with people from all around the globe and one of her recommendations is just to make sure you have diversity to get new mixes of ideas. She says that especially as a woman, it has been very good for her to start her own companies as she that way has not had to fight the gender fight the same way as women who climb the career ladder the usual way.

Saeid Esmaeilzadeh
Saeid Esmaeilzadeh is a highly successful entrepreneur and cofounder of e.g. Serendipity Innovations och Serendipity Ixora AB. He was born in Iran and came to Sweden as a child. He studied chemistry at Stockholm University and his first entrepreneurial breakthrough came after he and his friend started a company based on a new glass material that Saeid had discovered in his lab. He is a academic at heart and did not know he wanted to start his own company until the opportunity came. Today his company has 1500 employees and sell to over 70 countries. Their businesses are based on technological innovations and their strategy is to avoid competition by finding business opportunities where there is no competition yet.

He has many simple but clever recommendations to people who want to be entrepreneurs. First of all he says you should do what you find fun and to find the right people to do it with. It is important that these people have skills that you do not possess. He talked a lot about the fact that you should get out and try your idea instead of sitting and trying to perfect it as you never know how the market will react. Related to this he says that you should not be afraid of people stealing your idea as it is the implementation that is the important part. It is how you create the business around your idea that is the unique and lucrative part. He says there are thousands of good ways to build a company. However, it is always important to have strong engine in driving it forward. To all foreigners and immigrant he also has the recommendation to learn the social constructs of the (Swedish) society as this brings with it a lot of contacts and opportunities. With social constructs he referred to e.g. fika, kräftskivor, midsummer, and snaps songs.

Conclusion
The event was very informative and inspirational. It made me really think about and reflect upon how I myself can move forward in the future to achieve my personal entrepreneurial goals. It captured a lot of important aspects that you usually might not think about when considering getting in to entrepreneurship. If anyone has the opportunity to attend an event by Prins Daniels Fellowship about entrepreneurship, I think you should seize the chance!

Jonsson

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I remember this slide that Serdar showed us in the first lesson of the course, and I wasn’t surprised when I saw it.
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I had heard of the startup failure rate before and I can only imagine how much work and effort it takes to create a successful company. But why do so many startups fail? 

I wanted to know why so my curiosity led me to an interesting TED-talk clip with Bill Gross. Gross has founded and incubated a lot of startups at Idealab and was searching for the answer to that question too and made a research. He gathered data from hundreds of different companies to investigate why some succeed and others fail. Gross ranked each company on five key factors and found that one factor stands out from others. So what factors counted the most?

The idea?

The team?

The business model?

The funding?

The timing?

Surprisingly, it was not the business idea of the startup that was the key factor, which I thought. It was actually the timing that was the number one key to success. This shows how important it is that the market and society is ready for your business idea. Gross mentioned for example that Airbnb was so successful because it was launched at the right time and their idea could thrive in the recession. In the hard times of recession,  people were more willing to rent out their home for strangers and the whole thing became more common. Before that people thought that the whole idea was weird. “Who would want to rent out their house to a stranger that they found online for a short period? Who would want to live in some random person house? ”

Gross also mentioned how YouTube became successful because it was perfectly timed with the launching of Adobe Flash, and this shows the importance of timing it with existing complementary products.

So the lesson learned is that to increase your chances of succeeding you have to be in the market with your idea in the perfect time when there are a potential demand, mature market, and existing technical complementary products.

 

 

 

 

 

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Hello!

I know my blog is very late for the event I am going to mention, but as you would all agree last couple of weeks have had so many landmines we know as deadlines to be taken care of.

As you would have read on a previous post from Shiva and Timm, who had also attended the event, gave a pretty extensive write up on this event. So I am going to keep it short and simple.

The IoT-European Platforms Initiative (IoT-EPI) was formed to build a vibrant and sustainable IoT-ecosystem in Europe, maximising the opportunities for platform development, interoperability and information sharing. Their aim is to digitalize everything that can be digitalized and help in the growth of this thing we call as ‘Internet’. They seven projects working under them who would provide platforms, funding and other technical support to startups and entrepreneurs to develop their ideas. All you have to do is sign up for ‘Open Calls’ for one of the projects which could help you out. Open calls generally consists of submitting a proposal to one of the projects.

Link for open calls: http://iot-epi.eu/open-calls/

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A short presentation was given by one of the enterprises which was helped by one of the project under IoT: Terracom. They are a business computing group whose main area of expertise are: solutions for the physical security industry and integration of IoT technology. Their project manager Natalia Oumnova gave this presentation and also gave some insights on how the IoT project can help you!

I have to talk about Norrsken house before I finish this blog. It is probably one of the coolest working spaces I have every seen. The work spaces are completely open with comfortable chairs and green plants everywhere. The whole place has an aura of peace and tranquility. The whole interior design of the building is created in such a way that you can have your maximum productivity yet at the same time feel little stress.

 

Peace!

\Vishal

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Hi all,
I wanted to share with you a new product that was created by a startup and that i tested last week. It is an app called “KARMA” available on GooglePlay and AppleStore. It is a digital platform for reducing food waste.Instead of throwing away food, Karma offers restaurants and grocery stores to sell their soon-to-be expiring food at discounted prices. You can buy food directly through the app and receives high quality food for less. Therefore, everybody wins and for us as students, it is a good opportunity to make some savings and at the same time get nice food from restaurants and cafes. There is more than 400 registered restaurants, grocery stores, bakeries and cafes.
It is all about timing and also geographic proximity.There is a map so it is easy to find food near you, or near the place where you’re going to.
You can find various type of food : meals,sweets,bread. Sometimes the price can be half of the original price or even less, so don’t miss this kind of opportunity. For your information, you can pay directly on the app. Also, you can follow your favorite places and get notified when there is food you can rescue. You have your own profile where you can see how much food you saved in total and how much C02 emissions you reduced.

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I believe their idea is great since thay have managed to create a simple and innovative solution on one of the biggest environmental problems in the world which is food waste. I am very sensitive to this subjet since i am studying sustainable energy and environment and i have done many research on this subject. Globally we waste 1.3 bn tonnes of food every year of a value of 750 billion USD. In Sweden alone we throw away 500,000 tonnes of food per year.
If you need more information, don’t hesitate to comment or contact me.

And keep in mind that no one can do everything, but together we can do a lot.
Thanks for reading and sharing.

Anouar Mabrouki

 

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Help us improve iDoggy!

This idea was created because we wanted to improve the everyday life of the blind. Actually, one of our uncles are blind and he had a really hard time to find a blind dog. Besides him there are worldwide 537 million blind people and this doesn’t even include the 124 million visually impaired people. To be independent, for most of them, a guidance stick is not enough. Luckily, you would say, there are guide dogs. However, a blind dog costs 20.000 euros excluding all the voluntary work with training and even if it takes up to three years to train a blind dog, 50% of dogs fail the strict requirements in the end. This means that, for example in the US only 2% of all blind and visually impaired people can have a guide dog. But what if we could solve this problem?

Take a look at this video and help us improve iDoggy:

/The iDoggy Team

Cecilia, Karolina, Josefien and Menno

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Last week I tried out the software of the startup “LiveShop”. Based on my personal experience I want to write my impression.

The startup is helping companies bring their products and services to the internet in entirely new ways. Therefore they created a enhanced video chat where customers can interact with agents face-to-face, while products and service plans are displayed dynamically – by a stroke of the agent’s fingertips. On their website there is a possibility to test their solution. You just need to enter your email address and they schedule a live -LiveShop demo just for you. I tested their product and gave them a feedback. The ability to present products and services, fill out forms and sign agreements is really good. The design is functional and inspiring. That is why their solutions looks really professional. The graphical content was displayed through hand gestures such as swipe to flip and pinch to zoom. The agent simply clicked with his fingers to drag and drop products, forms and files on the screen. They showed me all the functions without any problems. What is really good that they create individual designs and functions for their customers to make sure that it meets their individual expectations. I think their solution is great because it can be used for many business areas. I could not find anything to criticize.

Would you also like to see how LiveShop works in action. Just enter your email address at their website and they will schedule a live -LiveShop demo for you (http://www.liveshop.se/)

 

Live Shop

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