This course made me question why social media is important in entrepreneurship. To find more information about this topic I searched for an article which confirms this statement. The article ‘social networks and entrepreneurship’ by Greve and Salaff (2003) gave me a new point of view about the use of social media in entrepreneurship. The article stated that social relations play an important role in establishing a firm. They defined 3 phases (phase 1: motivation, phase 2: planning, phase 3a: establishment phase 3b taking over a firm) in which different kind of social media is necessary. They also investigated the difference between different countries and the use of social media. However, this had no influence on the results. Somehow, I thought this would be a difference.  They also stated that in phase 1 the social network is smaller than in phase 2 and that that phase 1 spend the least amount of time developing social networks. Phase 2 spends the most time developing networks.  They concluded that entrepreneurs who consider starting a firm want a protected environment to discuss their ideas. Therefore, entrepreneurs in Phase limit their discussions to their closest relations. However, the increased number of activities in Phase 2 make the social network increase. At that crucial point, efforts at building and maintaining contacts are highest and they spend a lot of time investing in the social network. In Phase 3, entrepreneurs reduce the size of their social networks to important, helpful members, and spend less time networking. I thought it was quite interesting to see the influence of social media in the different phases of establishing an entrepreneurship. It triggered me to continue searching for more information about using social network in entrepreneurship

SE Forum is a forum for social entrepreneurs where the participants in the program are founders of business that address social and environmental issues. I got the opportunity to listen to a few of the participant’s pitches and come with question and feedback (if any). Nina Othman, Tendekayi Katsiga, Samuel Malinga, Habiba Ali and Maria Mushtaq are a few of the pitches that I got to listen to. They come all over the world with businesses that are so inspiring.

One story was very personal and it got stuck with me. Maria Mushtaq lost her brother due to sickness and lack of healthcare and since that has made it her life goal to help other people in similar situations. She started her company, HealthConnect in 2016. HealthConnect is a tele-medicine platform, with the goal to improve healthcare accessibility. If you live in Sweden, you have probably heard of KRY. This business is quite similar to it. I think it is amazing that someone like Maria has this passion and is doing everything she can to make it succeed. For her, coming to Sweden must be great because she can meet people in the field and gain a lot of knowledge. Especially since this has been done here.

I appreciated all their pitches and it was really interesting to here about entrepreneurship and startups from other parts of the world. Businesses that has been in Sweden for decades, has just started in other countries. If interested in learning more about these startups, check se-forum.se!

I recently bought food online with home delivery. It was a bit expensive for my taste, although very convenient. I began to wonder whether there was a way to find the cheapest online store for food. Then I found Matspar.se. It is a fresh startup that compares the total price (including delivery cost) of your grocery shopping basket in different online stores. When done comparing prices you will be redirected to the desired online store’s webpage for checkout.

I find this a very interesting and potential great tool for consumers to lower their grocery expenditures. Check out their webpage at: https://www.matspar.se.

Please tell your friends about this and let me know your thoughts about it.

Regards Erik Wedin

Folowing Houda´s advice i went to the event she shared in her post . The event was held in SUP 46 (Regeringsgatan 65) which actually is one of the most important start up hub in stockholm. The place was really nice and people were working meanwhile the event was run. The event aimed entrepreneurs, so presentations were about places to settle in Stockholm and capital investment. Overall, I found the information exposed helpful, that’s why I would like to share it with you guys!!
First talk was about SEED Forum which is a not-for-profit organization that is giving global companies seeking capital an opportunity to pitch their investment proposal concepts to investors by facilitating global, national and local investor matchmaking forums. The speech was interesting with some examples (http://www.seedforum.org/).
The next SEED FORUM global meeting will be the 23rd of November in Stockholm (http://www.seedforum.org/calendar).
Right after people from start up hubs talked about different spaces in Stockholm to start working like IMPACT HUB ( http://www.impacthub.net/) or SUP46 ( http://sup46.com/).

The most attractive argument they were selling from this spaces was that by working there you are given the opportunity to work beside people with different projects who have or already had the same questions as you, so you can share information and be helped in different stages of your bussines.

Félix Campos.

Regardless if your aim is at beach 2018, or just maintaining a healthy lifestyle Pandy Protein is the candy for you!

“Pandy Protein is the world’s first sugar-free and protein-enriched jelly candy! The growing prevalence of obesity, and the rapidly expanding confectionary market, prompted an innovative and ground breaking business idea: a healthy, accessible and tasty candy”

A friend of mine started this company a while ago since he felt that such a product was missing on the market. You can buy it at fitness centers, or at your nearest grocery store! Go try it out an tell me what you think about it:)

Hi Everyone!

A while ago we were supposed to sell coffee as an assignment in the course ME 2603. Since it is a course in entrepreneurship we wanted to sell coffee in a little more innovative way!

The business idea – Customers order the coffee and we deliver it!
Our targeted segment was students at KTH. Selling coffee in this way resulted in zero waste since no coffee was made before it had a customer.

The business model was that we offered a delivery service of the coffee to the customers classroom, office etc. We charged the customer a fee for the coffee + a delivery cost and the delivery service is therefore how we made revenue. Payment was made through Swish, and the order had to be made in advance, approx. 30 min beforehand.

We created an Instagram account by the name @coffeeexprkth in order to market our idea. The Instagram account also worked as the channel to order the delivery of coffee. When we were available for delivery we posted a picture with location and timespan along with a telephone number to make the order to.

• Our service was available from our meeting 2017-09-07 and every day from 08.00 – 17.00.
• We did not offer discounts. The lowest price we have is 15 SEK, to cover the cost for the coffee and still get a profit.
• How much money did we make: We sold 7 coffee total during the week, so we earned 35 SEK.

Check our Instagram! @coffeeexprkth

//Michelle, Charlotte, Emelie, Anouar, Karolina, Cecilia

I have been thinking about trying out Matsmart for some time now, and finally!

“Matsmart sells groceries online with 20-90% off. Overstock, products with short or passed expiration date, misprinted and / or outgoing packages or other goods that can be classified as ”bargains”.”

Their assortment alternates of whats available from their suppliers, so sometimes you might find products that is attractive to you and sometimes you don’t. However Matsmart creates the ability of minimizing food wastage by offering customers groceries to a cheaper price.

I think Matsmart should get credit for their business idea since it benefits all involved parties!