Interesting article last week by the swedish newspaper DI (Dagens Industri). They noticed the student entrepreneurs from KTH that have created BoRank.se.
They rank housing societies to make purchases of households more transparent. I love this idea since it makes complicated information accessible for everyone and in that sense revolutionize the market.
My idea: Could you apply this on other purchases? An app to value a car or second hand-items? Any ideas?
A few weeks ago I was browsing Kickstarter.com for some new cool products. I like Kickstarter, it is such an opportunity for entrepreneurs being able to fund their products. However, browsing around I found Pugz.
Pugz is really a great example of where we in this course can end. A couple of guys (at least one of them from Stockholm School of Economics) saw a gap in the market of earbuds and created a new small, wireless earbud. A proof of how they have succeeded is that they pledged for $50.000, and today they have received over $500.000. And I’m one of those proud backers! I can’t wait for the delivery in November so I can try out the product!
Imagine, that in a couple of months, one of us might be right where they are now. It will be fun to hear all the pitches today and follow the product ideas that are created today!